{"id":80321,"date":"2024-04-09T06:48:55","date_gmt":"2024-04-09T04:48:55","guid":{"rendered":"https:\/\/www.nordnet.se\/blogg\/?p=80321"},"modified":"2026-03-04T16:24:32","modified_gmt":"2026-03-04T15:24:32","slug":"sa-hittar-du-investeringsstrategin-som-passar-just-dig","status":"publish","type":"post","link":"https:\/\/www.nordnet.se\/blogg\/sa-hittar-du-investeringsstrategin-som-passar-just-dig\/","title":{"rendered":"S\u00e5 hittar du investeringsstrategin som passar just dig"},"content":{"rendered":"\n

Innan du b\u00f6rjar investera kan det vara klokt att ta ett steg tillbaka och fundera p\u00e5 vad som egentligen \u00e4r din strategi. Har du en strategi kan du enklare svara p\u00e5 fr\u00e5gan varf\u00f6r en viss aktie passar i din portf\u00f6lj, varf\u00f6r du ska beh\u00e5lla den eller varf\u00f6r det \u00e4r dags att s\u00e4lja den. H\u00e4r \u00e4r n\u00e5gra vanliga investeringsstrategier. <\/strong><\/p>\n\n\n\n

F\u00f6r att hitta r\u00e4tt strategi som passar just dig som sparare, s\u00e5 kan det vara bra att f\u00e5 klart f\u00f6r sig vilken typ av investerare du \u00e4r.<\/p>\n\n\n\n

    \n
  1. Din investeringshorisont. Under hur l\u00e5ng tid ska du spara? Den h\u00e4r fr\u00e5gan \u00e4r en viktig nyckel n\u00e4r du sedan ska vara p\u00e5 fr\u00e5gan om\u2026<\/li>\n\n\n\n
  2. ..din riskvilja. L\u00e5ng investeringshorisont betyder m\u00f6jlighet att ta h\u00f6gre risk. Men din riskvilja avg\u00f6rs f\u00f6rst\u00e5s ocks\u00e5 av personlig preferens. \u00c4r du villig att acceptera h\u00f6g risk f\u00f6r att p\u00e5 s\u00e5 s\u00e4tt maximera chansen till h\u00f6gre avkastning? Eller \u00e4r det tv\u00e4rtom s\u00e5 att du prioriterar l\u00e4gre risk och p\u00e5 s\u00e5 vis g\u00f6r avkall p\u00e5 chansen till h\u00f6gre avkastning?<\/li>\n\n\n\n
  3. Vad \u00e4r ditt m\u00e5l?<\/li>\n\n\n\n
  4. Hur mycket ska du investera och n\u00e4r ska du g\u00f6ra det? M\u00e5nadsvis?<\/li>\n<\/ol>\n\n\n\n

    I just det h\u00e4r inl\u00e4gget fokuserar vi p\u00e5 dig som har en l\u00e4ngre investeringshorisont och \u00e4r beredd att ta risk f\u00f6r att f\u00e5 avkastning. Med andra ord; du som best\u00e4mt dig f\u00f6r att investera i aktier<\/a>. Det finns ett antal investeringsstrategier att inspireras av. <\/p>\n\n\n\n

    V\u00e4rdestrategin<\/h2>\n\n\n\n

    H\u00e4r \u00e4r strategin att hitta aktier som anses vara of\u00f6rtj\u00e4nt l\u00e5gt v\u00e4rderade och som kan \u00f6ka i pris medan du \u00e4ger dem. Du vill hitta de bolag som \u00e4r s\u00e5 kallat underv\u00e4rderade, det vill s\u00e4ga som du anser egentligen har ett h\u00f6gre v\u00e4rde \u00e4n vad som reflekteras i nuvarande kurs. <\/p>\n\n\n\n

    H\u00e4r handlar det ofta om att undvika s\u00e5dant som \u00e4r hett, inne och hajpat just nu \u2013 \u00a0det \u00e4r ofta dyrt – f\u00f6r att ist\u00e4llet k\u00f6pa det som f\u00f6r tillf\u00e4llet \u00e4r impopul\u00e4rt p\u00e5 marknaden. Men det g\u00e4ller f\u00f6rst\u00e5s att du i s\u00e5 fall skapar dig en bild av framtidsutsikterna f\u00f6r bolaget, ett case. Varf\u00f6r \u00e4r bolaget f\u00f6r l\u00e5gt v\u00e4rderat just nu \u2013 och vad kommer f\u00e5 marknaden att v\u00e4rdera upp aktien? <\/p>\n\n\n\n

    I den h\u00e4r strategin vill man som investerare g\u00e4rna hitta bolag med (f\u00f6r tillf\u00e4llet) l\u00e5ga p\/e-tal. P\/e st\u00e5r f\u00f6r pris\/vinst, och ett h\u00f6gt p\/e-tal inneb\u00e4r helt enkelt att bolagets vinst v\u00e4rderas h\u00f6gt. Ett l\u00e5gt p\/e-tal inneb\u00e4r att f\u00f6retagets vinst v\u00e4rderas l\u00e5gt. <\/p>\n\n\n\n

    Av naturliga sk\u00e4l \u00e4r aktier med l\u00e5ga p\/e-tal sv\u00e5ra att hitta i en upp\u00e5tg\u00e5ende marknad. Men kanske finns en viss bransch som inte h\u00e4ngt med i uppg\u00e5ngen, eller konkurrenter till bolag med stora problem som lite of\u00f6rtj\u00e4nt tryckts ned? Kanske finns en oro f\u00f6r ett visst f\u00f6retag som du anser vara obefogad? H\u00e4r kr\u00e4vs givetvis att du l\u00e4ser p\u00e5 och bildar dig en egen uppfattning. Du vill inte k\u00f6pa skr\u00e4p till l\u00e5gt pris \u2013 du vill k\u00f6pa bra bolag med rabatt. <\/p>\n\n\n\n

    Kvalitetsstrategin<\/h2>\n\n\n\n

    Investeringsgurun Warren Buffet har beskrivit v\u00e4rdestrategin som ett s\u00e4tt att \u201dk\u00f6pa bra bolag till ett l\u00e5gt pris\u201d, medan kvalitetsstrategin mer g\u00e5r ut p\u00e5 att k\u00f6pa \u201dfantastiska\u201d bolag till ett \u201drimligt\u201d pris. <\/p>\n\n\n\n

    H\u00e4r vill man som investerare hitta stabila bolag med mycket god l\u00f6nsamhet. Nyckeltal som kan anv\u00e4ndas f\u00f6r att hitta dessa kassakor \u00e4r exempelvis avkastning p\u00e5 eget kapital (Return on Equity, ROE, p\u00e5 engelska). H\u00e4r divideras f\u00f6retagets resultat med det egna kapitalet, och p\u00e5 s\u00e5 vis f\u00e5r man fram ett m\u00e5tt p\u00e5 l\u00f6nsamheten och hur effektivt bolaget nyttjar det egna kapitalet. <\/p>\n\n\n\n

    Just det h\u00e4r m\u00e5ttet ger dock inte hela bilden. S\u00e4g att ett bolag har h\u00f6g skulds\u00e4ttning \u2013 d\u00e5 kommer det egna kapitalet se l\u00e5gt ut och l\u00f6nsamheten se h\u00f6gre ut. D\u00e4rf\u00f6r \u00e4r det viktigt att titta p\u00e5 flera m\u00e5tt och nyckeltal, exempelvis \u00e4ven skulds\u00e4ttningsgraden, f\u00f6r att f\u00f6rst\u00e5 risken i en investering.\u00a0 <\/p>\n\n\n\n

    Utdelningsstrategin<\/h2>\n\n\n\n

    Den h\u00e4r strategin har varit mycket popul\u00e4r i perioder, f\u00f6r att sedan \u2013 ofta i en stigande marknad \u2013 periodvis hamna i skymundan. H\u00e4r handlar det om att hitta bolag med h\u00f6g direktavkastning, allts\u00e5 bolag som ger h\u00f6g utdelning i f\u00f6rh\u00e5llande till aktiens pris. Typiska branscher d\u00e4r bolagen ofta ger h\u00f6g utdelning \u00e4r storbanker och telekom. Bolag som Volvo och SSAB har ocks\u00e5 seglat upp som utdelningsfavoriter. <\/p>\n\n\n\n

    Po\u00e4ngen med utdelningsstrategin \u00e4r att \u00e5terinvestera utdelningarna \u00e5r efter \u00e5r s\u00e5 att du f\u00e5r en turbo i form av en r\u00e4nta p\u00e5 r\u00e4nta<\/a>-effekt. Det passar den som vill ha en portf\u00f6lj som kan jobba p\u00e5 \u00e5r efter \u00e5r och som vill till\u00e5ta sig att vara en relativt passiv investerare. Ofta handlar ju detta om stora stabila bolag d\u00e4r det kanske inte h\u00e4nder s\u00e5 v\u00e4ldigt mycket med kursen, men d\u00e4r utdelningen blir en viktig del av totalavkastningen. <\/p>\n\n\n\n

    Gl\u00f6m inte att inte stirra dig blind p\u00e5 direktavkastningen n\u00e4r du hittar utdelningsaktier<\/a>. En h\u00f6g direktavkastning kan ju ocks\u00e5 komma sig av att aktien fallit mycket i pris, vilket d\u00e5 g\u00f6r att utdelningen blir st\u00f6rre relativt sett. \u00a0 <\/p>\n\n\n\n

    Tillv\u00e4xtstrategin<\/h2>\n\n\n\n

    H\u00e4r vill man hitta snabbv\u00e4xarna; f\u00f6retagen som har merparten av sin vinstutveckling i framtiden. F\u00f6rhoppningen \u00e4r att \u00f6ver tid dra nytta b\u00e5de av att f\u00f6retagets vinst \u00f6kar men ocks\u00e5 att v\u00e4rdet av f\u00f6retagets vinst \u2013 det vill s\u00e4ga v\u00e4rderingen \u2013 \u00f6kar. D\u00e4rf\u00f6r g\u00e4ller det att hitta bolag som \u00e4r i ett tidigt skede i sin utveckling och som d\u00e4rmed v\u00e4xer i snabbare takt \u00e4n andra. Ofta handlar det om f\u00f6retag i framtidsbranscher; gr\u00f6n el, ny teknik eller forskningsbolag. <\/p>\n\n\n\n

    Risken \u00e4r givetvis h\u00f6gre \u00e4n f\u00f6r investerare som satsar p\u00e5 stabila h\u00f6gutdelare. Utfallet kan vara h\u00f6gst bin\u00e4rt: antingen blir bolagets produkt eller tj\u00e4nst ny standard, dess l\u00e4kemedelskandidat godk\u00e4nns eller en ny teknik g\u00f6r att f\u00f6retaget hamnar l\u00e5ngt f\u00f6re konkurrenterna. Eller s\u00e5 kanske det inte blir n\u00e5got alls och aktien st\u00f6rtdyker. <\/p>\n\n\n\n

    H\u00e4r handlar mycket om att f\u00f6rs\u00f6ka l\u00e4sa p\u00e5 om bolaget, om verksamheten, om riskerna och om m\u00f6jligheterna och hoten. Och vara beredd p\u00e5 att aktien kan g\u00e5 kraftigt \u00e5t b\u00e5da h\u00e5llen. \u00a0 <\/p>\n\n\n\n

    Indexstrategin<\/h2>\n\n\n\n

    M\u00e5nga anv\u00e4nder indexfonder<\/a> som just basplagget i aktiegarderoben, f\u00f6r att sedan toppa med enskilda aktier. Att investera i index betyder att dina investeringar kommer g\u00e5 lika bra som marknaden, varken b\u00e4ttre eller s\u00e4mre. <\/p>\n\n\n\n

    P\u00e5 st\u00f6rre marknader \u00e4r bolagen mer genomlysta och f\u00f6ljs av fler analytiker. M\u00f6jligheten att hitta underv\u00e4rderade aktier med s\u00e5 mycket information som florerar p\u00e5 marknaden och s\u00e5 m\u00e5nga analytiker som f\u00f6ljer de stora bolagen kan anses vara begr\u00e4nsad, vilket d\u00e5 kan motivera att passivt f\u00f6lja index (till en l\u00e5g kostnad, givetvis). Se till att det \u00e4r en fond som verkligen kan replikera det index du vill f\u00f6lja \u2013 och kolla vad indexet verkligen inneh\u00e5ller.<\/p>\n\n\n\n

    Vilken strategi passar dig?<\/p>\n\n\n\n

    \/Frida<\/p>\n","protected":false},"excerpt":{"rendered":"

    Innan du b\u00f6rjar investera kan det vara klokt att ta ett steg tillbaka och fundera p\u00e5 vad som egentligen \u00e4r din strategi. Har du en strategi kan du enklare svara p\u00e5 fr\u00e5gan varf\u00f6r en viss aktie passar i din portf\u00f6lj, varf\u00f6r du ska beh\u00e5lla den eller varf\u00f6r det \u00e4r dags att s\u00e4lja den. H\u00e4r \u00e4r […]<\/p>\n","protected":false},"author":40184,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"ghostkit_customizer_options":"","ghostkit_custom_css":"","ghostkit_custom_js_head":"","ghostkit_custom_js_foot":"","ghostkit_typography":"","_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","footnotes":""},"categories":[4764],"tags":[],"class_list":["post-80321","post","type-post","status-publish","format-standard","hentry","category-female-network"],"acf":[],"all_images":{"thumbnail":{"src":"https:\/\/blogg.nordnet.se\/wp-content\/uploads\/2023\/06\/Frida-NFN-03-1200x430-1-150x54.png","width":150,"height":54,"crop":true,"srcset":"https:\/\/blogg.nordnet.se\/wp-content\/uploads\/2023\/06\/Frida-NFN-03-1200x430-1-150x54.png 150w, 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