{"id":79426,"date":"2024-02-07T14:25:43","date_gmt":"2024-02-07T13:25:43","guid":{"rendered":"https:\/\/www.nordnet.se\/blogg\/?p=79426"},"modified":"2026-03-10T17:22:15","modified_gmt":"2026-03-10T16:22:15","slug":"ungas-intresse-for-sparande-okar-sa-far-vi-med-oss-fler","status":"publish","type":"post","link":"https:\/\/www.nordnet.se\/blogg\/ungas-intresse-for-sparande-okar-sa-far-vi-med-oss-fler\/","title":{"rendered":"Ungas intresse f\u00f6r sparande \u00f6kar – s\u00e5 f\u00e5r vi med oss fler"},"content":{"rendered":"\n

Statistiken talar sitt tydliga spr\u00e5k. Ungas intresse f\u00f6r sparande \u00f6kar. Inte bara det \u2013 unga \u00e4r l\u00e5ngsiktiga och sprider sina risker. Samtidigt \u00f6kar skulderna f\u00f6r en annan grupp unga. <\/strong><\/p>\n\n\n\n

Det \u00e4r en gl\u00e4djande utveckling som syns i Stora Fondspararunders\u00f6kningen fr\u00e5n Kantar\/Sifo, gjord p\u00e5 uppdrag av Fondbolagens f\u00f6rening. S\u00e5 sent som 2014 svarade 54 procent av unga upp till 34 \u00e5r att de sparar i fonder<\/a>. 2022 var motsvarande siffra hela 72 procent. <\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

P\u00e5 fr\u00e5gan om man m\u00e5nadssparar i fonder svarade 37 procent av alla unga att de g\u00f6r det 2016 \u2013 \u00e5r 2022 \u00e4r den siffran uppe i 56 procent. <\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Det \u00e4r en fantastisk utveckling. En klar och tydlig motvikt till det narrativ som l\u00e4nge cirkulerade i media, s\u00e4rskilt i b\u00f6rsboomen efter pandemin: ungas b\u00f6rsintresse \u00e4r av ondo eftersom de tar f\u00f6r h\u00f6ga risker. Undantag finns alltid, och ja, det var ett stort intresse f\u00f6r Gamestop och andra s\u00e5 kallade meme-aktier<\/a> bland unga. Men att unga m\u00e4nniskor har ett intresse f\u00f6r sparande och investeringar \u00e4r i sig fantastiskt. Det h\u00e4r fick jag sj\u00e4lv p\u00e5minna media om flera g\u00e5nger, bland annat i en debatt i Aktuellt-studion d\u00e4r \u201dstoryn\u201d var att unga tar f\u00f6r h\u00f6ga risker. Stora Fondspararunders\u00f6kningen visar att unga resonerar klokt kring sina risker. <\/p>\n\n\n\n

Till att b\u00f6rja med \u00e4r sj\u00e4lva f\u00f6rekomsten av ett fondsparande hos en ung person ett bevis p\u00e5 att personen \u00e4r riskmedveten och sprider sina risker mellan m\u00e5nga olika aktier. Faktum \u00e4r att n\u00e4r vi i Nordnets databas tittar p\u00e5 vilka v\u00e4rdepapper unga \u00e4ger i h\u00f6gst utstr\u00e4ckning, allts\u00e5 b\u00e5de fonder och aktier., s\u00e5 intar tv\u00e5 indexfonder<\/a> f\u00f6rstaplatserna. Fem av tio av de mest \u00e4gda v\u00e4rdepapperna bland unga \u00e4r fonder. Hela 60 procent av unga mellan 16-35 \u00e5r hos Nordnet \u00e4ger fonder. Det s\u00e4ger n\u00e5got, och det \u00e4r en positiv utveckling. <\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

I Stora Fondspararunders\u00f6kningen svarar 62 procent av gruppen unga att de kan t\u00e4nka sig att ta h\u00f6gre risk f\u00f6r chans till h\u00f6gre avkastning. Helt r\u00e4tt, givetvis. Unga har f\u00f6rhoppningsvis, beroende p\u00e5 sparm\u00e5l s\u00e5klart, en l\u00e5ng sparhorisont. D\u00e5 \u00e4r det positivt att man f\u00f6rst\u00e5r sambandet mellan risk och avkastning. <\/p>\n\n\n\n

Fler unga s\u00f6ker trygghet<\/h2>\n\n\n\n

Vad beror det d\u00e5 egentligen p\u00e5 att unga i h\u00f6gre utstr\u00e4ckning fondsparar j\u00e4mf\u00f6rt med tidigare? M\u00e5nga uppger att de sparar till ekonomisk trygghet. Omv\u00e4rlden upplevs mer os\u00e4ker. Vi har krig i v\u00e5rt n\u00e4romr\u00e5de, vi har genomlevt en pandemi och vi har g\u00e5tt igenom skenande inflation och befinner oss i en l\u00e5gkonjunktur. S\u00e5dant s\u00e4tter sp\u00e5r i en generation. Och ett s\u00e4tt att hantera det kan vara en \u00f6kad vilja att trygga sin egen ekonomi och framtid. Det kommer inte bara \u201dl\u00f6sa sig\u201d av sig sj\u00e4lvt. D\u00e4r tidigare generationer kanske prioriterade frihet, \u00e4r trygghet allt mer efterstr\u00e4vansv\u00e4rt, vilket flera andra stora unders\u00f6kningar visat. Vi har ibland numera om \u00f6nskan till frihet \u2013 och d\u00e5 handlar det om att spara ihop tillr\u00e4ckligt f\u00f6r att slippa arbeta. <\/p>\n\n\n\n

Vi har ocks\u00e5 att g\u00f6ra med en generation unga som, till skillnad fr\u00e5n tidigare generationer, inte har kunnat r\u00e4kna med n\u00e5gon v\u00e4rde\u00f6kning p\u00e5 sina bost\u00e4der. Ingen stor s\u00e5dan \u00e5tminstone. Ist\u00e4llet \u00e4r hindren f\u00f6r unga utanf\u00f6r bostadsmarknaden h\u00f6ga, \u00e4ven om de m\u00f6jligen l\u00e4ttas n\u00e5got om regeringens f\u00f6rslag p\u00e5 ett h\u00f6jt bol\u00e5netak till 90 procent blir verklighet. <\/p>\n\n\n\n

Explosion p\u00e5 sociala medier<\/h2>\n\n\n\n

Som ett resultat av att allt fler tycks intresserade av sparande och b\u00f6rs har vi sett en explosion i \u00e4mnet p\u00e5 sociala medier. Den tog ordentligt fart under b\u00f6rsboomen efter pandemin, men lever \u00e4n. Det finns avarter, suspekta konton som s\u00e4ljer \u201dkurser\u201d, vidlyftig och helg oreglerad reklam f\u00f6r mycket riskfyllda investeringar och s\u00e5 vidare. Men att snack om b\u00f6rs och sparande \u00e4r d\u00e4r unga \u00e4r m\u00e5ste vi i grunden \u00e4nd\u00e5 se som n\u00e5got positivt.<\/p>\n\n\n\n

En annan faktor \u00e4r l\u00e4ttillg\u00e4ngligheten. Det g\u00e5r att vara aktiv med sina sparpengar fr\u00e5n var man \u00e4n befinner sig och vad man \u00e4n g\u00f6r. P\u00e5 s\u00e5 s\u00e4tt \u00e4r inte b\u00f6rsen<\/a> som f\u00f6r \u00e5rtionden sedan f\u00f6rbeh\u00e5llen \u00e4ldre m\u00e4n med direktlina till n\u00e5got m\u00e4klarbord. B\u00f6rsen \u00e4r helt enkelt tillg\u00e4nglig f\u00f6r alla, och det bidrar s\u00e4kerligen ocks\u00e5 till intresset. <\/p>\n\n\n\n

Samtidigt \u00f6kar ungas skulder<\/h2>\n\n\n\n

Med detta ser vi dessv\u00e4rre en parallell trend. Skulderna hos Kronofogden \u00f6kar, rekordm\u00e5nga ans\u00f6ker om skuldsanering. St\u00f6rt \u00e4r tyv\u00e4rr \u00f6kningen i gruppen unga. Vad det beror p\u00e5 kan vi spekulera kring. \u00c4ven h\u00e4r spelar s\u00e4kerligen l\u00e4ttillg\u00e4nglighet \u2013 ett l\u00e5n \u00e4r en knapptryckning bort \u2013 och aggressiv marknadsf\u00f6ring. Det \u00e4r allts\u00e5 tv\u00e5 parallella trender som lever sida vid sida med varandra. <\/p>\n\n\n\n

S\u00e5 j\u00e4mnar vi ut skillnaderna<\/h2>\n\n\n\n

Hur kan vi j\u00e4mna ut de h\u00e4r skillnaderna? Privatekonomi i skolan \u00e4r n\u00e5got vi p\u00e5 Nordnet pratat om l\u00e4nge, och h\u00e4r g\u00f6r organisationer som Ung Privatekonomi ett viktigt jobb. Men f\u00f6r\u00e4ndringar m\u00e5ste till i sj\u00e4lva l\u00e4roplanen. Privatekonomi ing\u00e5r nu i hemkunskaps\u00e4mnet, men unders\u00f6kningar fr\u00e5n Skolverket visar att \u00e4mnet ofta prioriteras bort. Det duger inte \u2013 \u00e4mnet m\u00e5ste bli obligatoriskt och antal timmar samt inneh\u00e5ll sl\u00e5s fast. P\u00e5 s\u00e5 vis f\u00e5r alla chans till grundl\u00e4ggande kunskaper om r\u00e4nta, l\u00e5n, risk och avkastning. <\/p>\n\n\n\n

Vi beh\u00f6ver ocks\u00e5 f\u00e4rre hinder att b\u00f6rja spara, och fler mor\u00f6tter. F\u00f6rslaget om slopad skatt p\u00e5 f\u00f6rsta 300000 kronorna \u00e4r utm\u00e4rkt. Ett generellt tillbakadragande av tidigare skatteh\u00f6jningar vore \u00f6nskv\u00e4rt. Det skulle s\u00e4nda \u00e4nnu starkare signaler att sparande \u00e4r viktigt och att den som tar ansvar f\u00f6r sin egen ekonomiska framtid uppmuntras. <\/p>\n\n\n\n

Vi beh\u00f6ver ocks\u00e5 f\u00e5 kunskap, inspiration och utbildning d\u00e4r unga finns. Det vill s\u00e4ga p\u00e5 sociala medier, kanske mer specifikt p\u00e5 TikTok och Instagram. H\u00e4r har Nordnet en stark n\u00e4rvaro, och \u00e4r en viktig seri\u00f6s motpol till de m\u00e5nga oseri\u00f6sa konton som ocks\u00e5 finns d\u00e4r. Om vi jobbar p\u00e5 flera fronter kan vi f\u00e5 med oss fler p\u00e5 den positiva trend som ungas \u00f6kade intresse f\u00f6r sparande \u00e4r.<\/p>\n\n\n\n

\/Frida<\/p>\n","protected":false},"excerpt":{"rendered":"

Statistiken talar sitt tydliga spr\u00e5k. Ungas intresse f\u00f6r sparande \u00f6kar. Inte bara det \u2013 unga \u00e4r l\u00e5ngsiktiga och sprider sina risker. Samtidigt \u00f6kar skulderna f\u00f6r en annan grupp unga. Det \u00e4r en gl\u00e4djande utveckling som syns i Stora Fondspararunders\u00f6kningen fr\u00e5n Kantar\/Sifo, gjord p\u00e5 uppdrag av Fondbolagens f\u00f6rening. S\u00e5 sent som 2014 svarade 54 procent av […]<\/p>\n","protected":false},"author":40184,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"ghostkit_customizer_options":"","ghostkit_custom_css":"","ghostkit_custom_js_head":"","ghostkit_custom_js_foot":"","ghostkit_typography":"","_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","footnotes":""},"categories":[4053],"tags":[72],"class_list":["post-79426","post","type-post","status-publish","format-standard","hentry","category-privatekonomi","tag-fonder"],"acf":[],"all_images":{"thumbnail":{"src":"https:\/\/blogg.nordnet.se\/wp-content\/uploads\/2023\/06\/Frida-NFN-03-1200x430-1-150x54.png","width":150,"height":54,"crop":true,"srcset":"https:\/\/blogg.nordnet.se\/wp-content\/uploads\/2023\/06\/Frida-NFN-03-1200x430-1-150x54.png 150w, 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